Cookies are small files a website saves in your browser. This page lists the cookies qualitybrandsdirect.com uses and what each one is for. Our privacy policy explains how we handle personal data more generally.
Analytics and source-tracking cookies
| Cookie | Set by | What it does | How long |
|---|---|---|---|
| qbd_ft | Quality Brands Direct | Remembers how you first found the site (source, medium, campaign, landing page, referring site), so a short summary can be sent with an enquiry and the source recorded in our analytics | 90 days |
| qbd_lt | Quality Brands Direct | The same, for your most recent visit from a known source. Used in our analytics only | 90 days |
| _ga | Google Analytics | Tells visitors apart | Up to 2 years |
| _ga_5J29LHEM0L | Google Analytics | Keeps track of your visit | Up to 2 years |
| _clck | Microsoft Clarity | Recognises a returning visitor | 1 year |
| _clsk | Microsoft Clarity | Links the pages you view into one visit | 1 day |
| CLID, MUID, ANONCHK, MR, SM | Microsoft (clarity.ms, bing.com) | Used by Clarity across the websites that use it | Up to 1 year |
Security cookie
Our hosting provider, Cloudflare, may set a security cookie called __cf_bm to tell people apart from automated bots. It lasts 30 minutes and isn't used for tracking.
Managing cookies
You can delete or block cookies in your browser's settings at any time, and Google offers an opt-out browser add-on for Google Analytics. Blocking cookies won't stop the contact form from working.